Sybase Mobile Evangelist

Ian Thain

Subscribe to Ian Thain: eMailAlertsEmail Alerts
Get Ian Thain: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn

News Feed Item

George Delallo Company Adopts SCO's Mobile Order Entry Solution to Streamline Orders to Customers

Long-Established Company Equips Sales Organization with Mobile Smart Phones and SCO's Mobile Order (TM) Solution to Meet Custome

LINDON, Utah, Aug 1 /PRNewswire-FirstCall/ -- The SCO Group, Inc. ("SCO") , a leading provider of UNIX(R) software technology and mobile services, today announced that George Delallo Company has selected SCO's Mobile Order(TM) as the platform for mobilizing its sales force order entry process on Palm(R) Treo(TM) 700wx (Windows Mobile(TM)) smart phones. Mobile Order is a hosted solution that allows mobile access to back-end server inventory information, pricing and other data from smart handheld devices. ASK Technologies, a Bala Cynwyd, Pennsylvania-based SCO premier solution provider, was selected by George Delallo Company to streamline their order entry process using the SCO Mobile solution.

Mobile Order extends customers' existing home-grown or third party inventory and order entry solutions on mobile phones using patented mobile technology from SCO. SCO can easily and seamlessly enable existing applications with minimal effort onto a variety of mobile phones including Windows Mobile(R), Palm(R) OS, or Java(R) smart phones. Customers are able to save time and money by avoiding the rewriting of applications to support a mobile platform. Mobile Order increases the effectiveness of sales forces by reducing errors often found in a manual, paper-based order-entry solution. Using Mobile Order, sales forces can provide faster order processing, enabling sales representatives to visit more clients per day. This results in cost savings of thousands of dollars per month in customer service and order processing overhead.

George Delallo Company, an Italian food distributor located in Jeannette, Pennsylvania, offers a complete line of domestic, imported and organic Italian foods. The company was founded in 1950 with a commitment to authenticity, consistency, innovation and quality in all areas of the Italian foods industry-from the field to the family table. George Delallo Company is the number one importer of olives in the U.S. and offers the concept of a "store within a store" to retailers such as Target Corporation, Wal-Mart & other national super market chains.

"While the George Delallo Company has been around for more than 57 years, we are always looking for new ways to operate more efficiently in all aspects of our business, including the ability to serve our customers faster," said T.J. Hoffner, director of sales, George Delallo Company. "We chose ASK Technologies to provide a solution to improve our order-entry process and they identified SCO's Mobile Order solution which offered rapid development to get us up and running quickly while being very cost-effective. Our inventory changes often. Our sales reps can be instantly notified of pricing changes, specials, new food items and inventory availability while in the field. Our sales reps have come to rely on cumbersome notebook computers and hand held scanners. So, integrating Mobile Order onto a Treo 700wx smart phone with a built in bar code scanner was a progression that required minimal training."

ASK Technologies is a nationwide provider of cutting-edge, practical business solutions. ASK specializes in providing the ability to transform current technology into productivity for every business they serve, from startups to Fortune 500 companies. "We chose the highly innovative SCO Mobile Order technology because it provides a complete end-to-end mobile solution for our clients," said Stephen Pirolli, managing partner, ASK Technologies. "Using their experience with Mobile Order, SCO was able to mobilize our customer's existing application in a minimal amount of time. Customers are able to quickly upload their product inventory of thousands of items and make them accessible on handheld devices. SCO's Mobile Order simplifies the order entry process and helps ASK customers expedite orders quickly and accurately using a variety of mobile smart phones."

"The retail market, where SCO has traditionally been strong, has high growth potential for products like SCO's Mobile Order," said Sandy Gupta, general manager and chief technology officer, The SCO Group. "SCO has a long established presence and experience in this industry and is very familiar with the needs and demands of the retail market. The partnerships we have with vertical solution providers and system integrators, including ASK Technologies, allows us to work together and provide customers with the new mobile solutions they require."

"ASK is a valued SCO partner and they continue to build an impressive client list and mobile practice based on SCO's Mobile Order technology," said Darl McBride, president and CEO, The SCO Group. "Mobile Order provides a secure and easy-to-use mobile experience for sales reps on the go. Using Mobile Order, the sales representatives can walk out of a customer meeting knowing that their order is already being processed."

Availability and Pricing

SCO's Mobile Order(TM) is currently available as a hosted service and is provided through a custom professional services offering. More product information can be found by calling 1-800-726-6561 in North America or +44 (0)1707 226014 outside the U.S. Information about SCO Mobile can also be found on the web at

About SCO

The SCO Group is a leading provider of UNIX software technology and mobile services. SCO' offers UnixWare for enterprise applications and SCO OpenServer for small to medium businesses. The SCO Mobile product line focuses on creating mobile platforms, services and solutions for businesses and enhances the productivity of mobile workers. SCO's highly innovative and reliable solutions help customers grow their businesses everyday, especially into the emerging mobile market. SCO owns the core UNIX operating system, originally developed by AT&T/Bell Labs and is the exclusive licensor to Unix-based system software providers.

Headquartered in Lindon, Utah, SCO has a worldwide network of thousands of resellers and developers. SCO Global Services provides reliable localized support and services to partners and customers. For more information on SCO products and services, visit

SCO and the associated logos are trademarks or registered trademarks of The SCO Group, Inc. in the U.S. and other countries. Windows Mobile is a registered trademark of Microsoft Corporation. Java is a trademark of Sun Microsystems, Inc. in the United States and other countries. Palm, Treo and the PalmOne logo are trademarks or registered trademarks owned by or licensed to Palm, Inc.

SCO Group, Inc.

CONTACT: Deborah Gillman of The SCO Group, +1-801-932-5302,
[email protected]

Web site:

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.